Title

Halo AR Branding

Concept

Halo is a augmented reality smartphone app that I created to be a futuristic retail experience. It allows you to visualize and try on all types of rings wherever and whenever you desire. The look and feel represents the ephemerality of AR not being the real object while having the softness of a halo like angel presence.

Type

Custom Logotype, Univers LT Std 63 Black Extended, Univers LT Std 73 Black Extended